Making Santa Available in a Pandemic

Grotto is a Very British Thing

In light of the pandemic, Rent-a-Santa was looking for a way to keep business going. One of the ideas was a Santa drive-in for the UK and US markets. 

We Love Eggs

I also designed video titles and graphics for an online festive Easter sing-along for use by Fortnum & Mason and then continued to create parallel promotions for the Christmas season.

Singalong with Santa

The drive-in idea lead to a ticketed online singalong with Santa on Christmas Eve 2020.

Christmas 2021 Santa is Back in the House

Keeping Christmas (and Easter) alive throughout lockdown not only kept the business alive, but grew the original MailChimp list I set up over a lot of coffee at Soho House — another Rent-a-Santa customer — to the point that it was no longer free to use. With all those names, our email marketing efforts created a booked Christmas 2021 with everyone excited to see Santa in person again. Looking forward to what Christmas 2022 brings.